As I shared in my previous post, the Finnish e-commerce market in 2017 is estimated at 8.5 billion. Travel accounts for 4 billion of that total, a hefty 47%. This includes not only the purchase...
2017 was a year of great growth for the e-commerce sector in Finland. In addition to sales, the average purchase, cards as a payment method and the use of mobile devices increased. Here are some...
When 21% of people between the ages of 66 and 74 have purchased goods or services using a mobile device over the last three months, we are no longer talking about the habits of early adopters. The...
This year’s Black Friday discounts definitely enticed Finns to shop.
The Finnish consumer expects to be able to purchase anything online. Whether it is socks, different kinds of training sessions or food for the fridge, they have to get it online and easily. The...
